SEO stands for Search Engine Optimization and it’s a very famous tool for marketing your website on the internet and getting more traffic on a frequent basis. There are many other techniques of advertising your website and blog on the internet but SEO includes the most useful and effective set of techniques for getting your website or blog famous on the internet and convincing more users to visit your content. SEO includes link building, article writing, blog posting and getting your blog linked with niche websites and relevant blogs. In simple words, with this technique, you can get your website or blog optimized for getting more traffic naturally and that eventually result in increasing your income from Google.
SEO for a common website and WordPress website is not that different but somehow the techniques have different effectiveness level for Oracle based website and PHP based website. You can’t just rely on the uniqueness of your WordPress website and imagine that more people will visit it but you have to do some effort about it i.e. optimizing your website for the search engine so when someone enters a keyword in Google, the results also include your website or blog.
Basic Tips for WordPress SEO:
1. Using Relevant Keywords:
A keyword is a thing that you type in Google when you want to search something. For example, you want to search a medical website but you don’t know where to find it so you will add some keywords in a search engine and see what results come up. These are the keywords that you need to enter in the content of your website or blog. This way when people search against these common keywords, your website will also show up in the search results.
2. Choosing the Links Carefully:
The basic purpose of SEO is to create and build links with other websites. When a visitor visits a website and sees other relevant website’s link there, he might also take interest in it and visit it. This is who most websites generate good traffic and get frequent visitors every day. Depending on the type of website or blog that you own, you need to search for the relevant websites and start creating your links with them.
3. Let Users Share Your Content:
Most people have the idea that when you have genuine content on your website, you shouldn’t let anyone share it or copy it because duplicate content will divide the traffic but it’s not true all the time. Preventing the visitors from copying your content is a good technique but not letting them share it is not good. You need to let your visitors share the content so they can help you spread it on other websites as it will result in more visitors coming to your website.
4. Allow Back Links on Your Website:
This is something that most people don’t consider and it’s allowing other websites to put links to your blog. This is the reverse of what you will do with other websites i.e. asking them to put your links with them. Letting people exchange back links with your website will allow more people to see your website and browse it if they are interested it. But, make sure that the websites you allow to put links on your blog are relevant and user-friendly i.e. good bandwidth and high-speed link opening.